"For our success to be real, we must contribute to the success of others."

Founded in 2009, Couture Model and Talent Agency rebranded post-COVID as P R I E Agency in 2022. ​

Couture's founder has 25 years of experience producing for television, fashion, news, and sports. The agency represented high fashion and commercial models and talent.

P R I E was born to reposition the brand as one of the hottest commercial agencies in the southeast providing talent and production crew services.

The goal - to connect talent and crews with opportunities to create amazing things for amazing brands.

Think of it like a great big high five with a bunch of cool, like-minded people. Everyone wins.

P R I E is the hub for all things commercial.